Create a personalised video message in minutes

A personalised video message is a short video tailored to one viewer, using their name, company, or occasion. You write a script, pick a presenter, and the platform generates a version for each person from your data.

Start with text to video: type your script, choose an avatar, and generate a finished message with lip-synced delivery. No camera, lighting, or takes. Creating personalised videos this way takes minutes, and you can edit the script and regenerate in seconds.

Connect a spreadsheet or CRM, map columns such as name and company to variables in your script, and render every version in one batch. This level of personalisation scales to thousands of videos, ready to send through email or your outreach tool.

Yes, when the details are specific. A named greeting, a reference to the viewer's company, and a real-looking presenter build a genuine connection on a personal level. The current avatar model has a lifelike face and voice, so the message feels as though it was recorded for that person.

HeyGen are not a celebrity marketplace, so you cannot request personalised videos from your favourite star here in the way platforms like Cameo work, the service that turned celebrity video into a mainstream trend. Instead, you create your own video message with a chosen presenter or your digital twin, which is faster and works for any business or personal use.

Almost any moment worth marking. People use them to celebrate a birthday, send a holiday message from Father Christmas for the children, cheer on a teammate with a pep talk, or share meaningful news with friends and family. The joy comes from hearing a real voice say your name.

They can lift it quite sharply. The agency Videoimagem produced more than 50,000 personalised videos for AB InBev and reported up to a 3x increase in engagement, which shows the potential of personalised video for brand loyalty, retention, and conversion. See the Videoimagem customer story for the numbers.

Yes, and it is one of the strongest uses for a nonprofit. Built into a donor strategy, a nonprofit can thank each donor by name, report the impact of a gift, and keep supporters close all year. That personalised touch turns a routine update into an interaction supporters remember and can improve donor loyalty and retention.

Yes. HeyGen can integrate with tools like Google Sheets, Zapier, and HubSpot, so a new row or contact can trigger a video automatically. That automation removes tedious exports, keeps your communication moving, and turns CRM insight into a finished video without extra steps. This integration opens up the possibility of efficient one-to-one outreach at scale.

Record yourself once to build a digital twin, then let it deliver every future message from text. If you would rather not appear at all, pick a stock avatar and keep your face out of it entirely.

Most tools make you record every base video yourself. HeyGen build one digital twin from a 15-second clip, then generate unlimited personalised messages in 175+ languages with your cloned voice, so scale never means re-filming.

Yes. HeyGen are SOC 2 Type II certified, encrypt data in transit and at rest, and do not use your content to train AI models. Your contact lists and customer details stay private to your account.

Keep it between 30 and 60 seconds for most cases, and under two minutes for a more detailed story. The short video format tends to be watched to the end, so lead with their name and the one point that matters to them.

Yes. Change the script in the AI video editor, swap a name or offer, and regenerate in seconds. Because the video is built from text, an outdated detail is a quick edit rather than a full reshoot.

HeyGen have a free plan, so you can create a free account and make your first messages on any budget. Paid plans start at $24 a month for more videos, languages, and export options, and high-volume, API-based sending is available for business teams on bespoke enterprise plans.