URL to Video: Turn Any Link into a Polished Video
Transform any URL into a finished, on-brand video in minutes with the URL to video AI from HeyGen. Drop in a product link, blog post, or web page, and deliver a ready-to-run, professional video for social media, ads, email, and the web.
Key featuresKey features
Drop a link, generate a storyboard
Drop any URL and HeyGen's AI analyses your product details to extract the body, headlines, and key selling points. The AI then generates scripts and visuals scene by scene with no editing required. The ai video generator handles the structure for you.
Edit the AI-generated script
The AI generates the script in a clean editor before rendering. Edit hooks, rewrite CTAs, or trim scenes without a timeline. For projects starting from a brief, text to video follows the same path on uploaded text.
Built-in voiceovers, subtitles and music
Every video comes with high-quality narration synced to the script, AI-generated subtitles, and music for better video quality. No separate recording, no subtitle software. Refine captions with the AI subtitle generator.
One render, 175+ languages
Translate the same render into 175+ languages with natural voice cloning and accurate lip sync. One source becomes a localised library for every market and mobile device. The AI video translator handles voice matching and subtitles end to end.
On-brand AI avatar for every scene
Choose a realistic AI presenter to deliver the page on screen, the sort of presenter a viewer expects in a polished advert. The brand kit pulls your logo, fonts, and colours so the Avatar V AI avatar appears on brand across every video.
Use casesUse cases for the link-to-video generator
Repurpose blog posts for social media
A blog post stops working when readers close the tab. Generate a video for Reels, Instagram, LinkedIn feed, and Shorts from the link. Article to video handles longer articles.
Turn landing pages into paid adverts
Landing pages already carry hooks, proof, and CTAs ready for video. Drop the link, pick a style, and generate advert variants with the AI advert maker for Meta, TikTok, and YouTube.
Turn product pages into product demonstrations
Buyers skip dense copy and want to see the product in action. Turn a product page into a narrated product video with the product demo video builder.
Case study links to testimonial videos
Published case studies already include the customer, the problem, and the result. Turn the URL into a 60 to 90 second branded testimonial. The AI video editor can edit any scene before export.
UGC-style video adverts from product URLs
Turning product links into UGC-style ad creative no longer needs a creator brief or a shoot day. Drop the source link, pick a UGC style, and the AI generates a video ad with a presenter, hook, and CTA tuned for paid social.
Internal documents to training modules
Knowledge base pages and HR wikis contain content that employees rarely engage with in text form. Turn those pages into training videos using AI narration, available on every mobile device and in every language your workforce speaks.
How it worksHow the link-to-video generator works
Convert any URL into a video in four steps using AI, no editing experience needed.
Step 1: Simply paste your URL
Submit the link to any web page. The system automatically extracts the body copy, headlines and images.
Step 2: Choose a style
Choose a template, aspect ratio, and tone to tailor the output to your channel, audience, and brand.
Step 3: Review the script
Read the generated script, edit hooks, trim scenes, and lock the pacing before rendering.
Step 4: Generate and render
Generate the final video and download it as an MP4 in 16:9, 1:1, or 9:16, ready to share anywhere.
URL to video FAQs (Frequently Asked Questions)
What is a URL to video converter and how does it work?
A URL to video converter is an AI-powered tool that reads the text, images, and metadata on any webpage to turn the source into a video. You upload the link, the AI generates a script and visuals, and HeyGen produce a finished, captioned MP4 file in a video format ready for any channel.
What types of pages work best for URL-to-video?
Pages with clear editorial structure work best: blog posts, landing pages, case studies, release notes, and help-centre articles. Shopify and Etsy product links also work well in the video tool. Pages behind login walls or built as single-page apps often need a script paste instead.
The video tool reads the structure on each page before it builds the script.
How does HeyGen compare with other AI video generators?
HeyGen translate the same output into 175+ languages compared with the 29 to 140 range typical for other AI video platforms. It also pairs the workflow with Avatar V realism, the brand kit for consistent output, and a pay-as-you-go API at $0.05 per second of generated video.
Can I edit and tailor the video generated from a URL?
Yes. Every scene, line of script, voice, caption, and visual is editable in the studio. Edit visuals, rewrite the script, change the voice or language, and re-render the affected scene without rebuilding the project.
Can I customise the AI voiceover and avatar?
Yes. Pick a stock voice, generate a clone with the AI voice generator, or use a saved voice. The AI avatar can be any HeyGen presenter or a digital twin of a teammate that delivers your message on screen.
Does the platform keep videos consistent across different languages?
Yes. Brand Systems extracts your logo, typography, and colours from any source link and applies them across every render, aspect ratio, and language. Same look, same voice, same presenter, regardless of where the source link points.
Can I translate the videos into other languages using AI?
Yes. Translate any output into 175+ languages with natural voice cloning and lip sync.Workday used HeyGen to compress localisation from weeks to minutes and add 100% capacity without increasing headcount.
What video output is supported for export?
Render 16:9 for YouTube and embeds, 1:1 for LinkedIn and Facebook feed, and 9:16 for Reels, Shorts, and TikTok. Smart reframing keeps the headline on screen across every ratio. Final files download as MP4, ready for any channel or mobile device.
Can I generate engaging videos from links in bulk?
Yes. Submit a list of pages through the HeyGen API, set your style, voice, and aspect ratio once, and generate videos at scale.Videoimagemgenerated 50,000+ personalised videos for AB InBev with up to 3x engagement through batch processing.
Is there a free plan for creating videos from links?
Yes. The Free plan covers basic generation with limited render minutes per month, with internet access only. Paid plans add full template libraries, longer videos, Brand Systems, and translation in over 175 languages. API pricing is pay-as-you-go at $0.05 per second with a $5 minimum top-up.
Are the generated videos suitable for paid ads?
Yes. Render adverts with the right dimensions, subtitles burnt in, and copy variants for A/B testing. Marketing teams scale advert creative through batch generation, then run variants on Meta, TikTok, and YouTube from the same product link.
How secure is the content I process with HeyGen?
Content fetched from any link, uploaded media, and generated videos are encrypted in transit and at rest. HeyGen are SOC 2 Type II certified, follow GDPR, and contractually exclude customer content from model training by default.
Can the AI generate scripts for video adverts from a product URL?
Yes. Submit a product page URL and the AI generates scripts tailored to the chosen ad style. Choose a hook style, length, and tone, then render a polished product video with subtitles and music. The platform turns product links into videos at scale, with an AI avatar presenter, and a marketer can run the same source page across 16:9, 1:1, and 9:16 video ad variants for testing.
Can I use my own footage with the generated video?
Yes. Upload your own clips, images, or screen recordings and the system weaves them into the generated video wherever the storyboard calls for them. The output mixes your footage with stock visuals, AI b-roll, and the on-brand presenter for a polished result.
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