152,615,317Videos generated
128,115,554Avatars generated
21,276,053Videos translated
Trusted by millions worldwide to bring their stories to life.
HeyGen's video ad creator turns a product link, photo, or short script into a polished video ad in minutes. No filming, no editing software, and no agency invoice. Built for every platform and market.
Key featuresVideo ad creator features
Product link and photos to video ad
Paste a product page or upload your images and the URL to Video Engine reads the page, pulls your photos, price, and copy, then builds a scene-by-scene video ad. A shoot that once took weeks now renders in minutes from that single input.
Lifelike avatar spokespeople
Put a presenter in front of your ad instead of stock footage. Avatar V builds a digital twin from a 15-second clip, keeps one face and voice across every scene, and delivers your script with natural gestures and phoneme-level lip-sync. Pick from 1,100+ avatars or clone yourself.
AI script, storyboard, and cinematic B-roll
Skip the blank page. The AI video generator writes the script, sequences the scenes, and adds captions plus cinematic Seedance 2.0 B-roll. Refine any beat by editing the text: change the tone, tighten the hook, or swap a scene. No timeline editing required.
Platform sizes and A/B variations
Generate vertical, square, and landscape cuts for Facebook, Instagram, TikTok, and YouTube from one project. To A/B test, produce multiple versions with different hooks, scripts, or avatars and find the winning creative before you spend on paid placement. Every cut keeps your brand colours and logo.
Voiceovers in 175+ languages
Add natural narration from 300+ voices, or clone your own for a consistent brand sound. When a campaign goes global, the AI video translator dubs the finished ad into 175+ languages with matched lip-sync, so one ad ships to every market.
Use cases
Running paid social used to mean briefing a designer for every placement. Describe your offer in the AI ad maker, and generate feed, story, and reel ads sized for each network in one go.
Product launches slow down when every SKU needs its own shoot. Paste each product URL to turn listings into promo ads with narration, captions, pricing, and Seedance B-roll, then refresh them for every sale without a studio.
Creator-style ads drive clicks but depend on booking talent. Use Avatar V to front authentic, spokesperson-led spots that speak directly to the viewer, and reuse the same face across every campaign for a consistent brand.
Reaching new regions once meant re-shooting for each language. Dub one finished ad into 175+ languages with lip-synced voices, so a single creative runs natively in every market you sell into.
Paid teams burn out trying to produce enough creative to test. Generate dozens of ad variations from one script, swapping hooks, avatars and formats so you always have fresh creative ready before ad fatigue sets in.
Agencies juggle more client ad requests than editors can handle. Produce branded video ads for every account from one workspace, keeping each client's colours, voice, and avatar consistent across hundreds of deliverables.
How it worksHow to make a video ad
Go from raw product to finished video ad in four steps, without a camera, an editor or a production schedule.
Paste a product link, upload images, or type a short prompt describing the ad you’d like.
Choose a presenter from 1,100+ avatars and a voice from 300+ options, or clone your own voice.
AI writes the script, builds the scenes, adds captions and B-roll, and renders a finished edit.
Export vertical, square, or landscape, dub into 175+ languages, and share across every channel.
A video ad creator turns text, a product link, or images into a finished video ad using AI. HeyGen writes the script, adds an avatar presenter and voiceover, then renders a share-ready cut in minutes that you can refine by editing the text.
Paste the product URL and HeyGen reads the page, pulls your images, price, and copy, then builds a scene-by-scene ad. Add a prompt to set the hook and tone, pick an avatar and voice, and generate the finished video.
No. Every scene is generated from your script and assets, and an AI avatar presents on camera in your place. You supply a product link, images, or text, and the video ad is built without a shoot, a crew, or booked talent.
Yes. Upload product photos and the image to video tool animates them into ad scenes, while your logo, colours, and fonts stay applied across every cut. Brand kits keep the look consistent whether you make one ad or fifty.
Yes. Generate vertical, square, and landscape versions from one project, each sized for the network you’re running. Reels, Stories, in-feed, and short bumper ads all export as MP4 files, ready to upload or schedule.
Yes. Produce multiple versions of one ad by swapping the hook, script, avatar, or format so you can test which creative converts. Refresh winning ads on a schedule to combat ad fatigue without briefing new production every week.
Yes. HeyGen dubs a finished ad into 175+ languages with matched lip-sync and natural voices, not subtitles. One creative runs natively across markets, so global campaigns launch from a single source ad.
Other tools front ads with stock clips or generic avatars. HeyGen builds a spokesperson from a 15-second clip, keeps that identity consistent across every scene, and dubs marketing videos into 175+ languages with lip-sync instead of subtitles.
Yes. Videos you create in HeyGen can run in paid and organic campaigns across platforms. Avatars are consent-based and your uploaded product assets remain yours, so ads are cleared to run commercially.
They do at scale. Marketing agency Videoimagem produced 50,000+ personalised video ads for a single beverage brand and reported up to a 3x increase in engagement. Personalised, high-volume video is where AI creation pays off.
You can start on the free plan and create video ads without a credit card. Paid plans begin at $24 per month for longer videos, more exports, and premium avatars, with custom enterprise pricing for high-volume ad teams.
Agency or freelance video ads can cost from hundreds to several thousand dollars and take weeks. Generating the same ad in HeyGen takes minutes, and customers report up to 70% lower production costs while creating far more variations.
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